Political Ad Tracker
2026 Midterm Cycle
Tracking billions in political advertising across broadcast TV, cable, digital, radio, and print. See who is spending, where the money flows, and which races are the most expensive in American history.
Total Ad Spend
$11.2B
2026 cycle to date
Total Ads
6,870,000
Across all platforms
States Active
50
All 50 states
Avg Cost / Ad
$1,636
Across all formats
Platform Breakdown
Weekly Spending Trend
Top Spenders
Senate Leadership Fund
PACGOP$412M
189,000 ads
Senate Majority PAC
PACDEM$389M
174,000 ads
Congressional Leadership Fund
PACGOP$274M
148,000 ads
House Majority PAC
PACDEM$261M
138,000 ads
DNC
PARTYDEM$198M
112,000 ads
RNC
PARTYGOP$187M
104,000 ads
Elissa Slotkin for Senate
CANDIDATEDEMMI$142M
68,000 ads
AIPAC United Democracy Project
PAC$138M
52,000 ads
Americans for Prosperity Action
PACGOP$134M
87,000 ads
Mike Rogers for Michigan
CANDIDATEGOPMI$128M
62,000 ads
Priorities USA Action
PACDEM$118M
64,000 ads
Club for Growth Action
PACGOP$112M
58,000 ads
Ruben Gallego for Arizona
CANDIDATEDEMAZ$108M
54,000 ads
WinSenate
PACDEM$98M
48,000 ads
Kari Lake for Senate
CANDIDATEGOPAZ$94M
46,000 ads
Defend American Jobs
PACGOP$88M
42,000 ads
Jon Tester for Montana
CANDIDATEDEMMT$82M
38,000 ads
Tim Sheehy for Montana
CANDIDATEGOPMT$76M
36,000 ads
EMILY's List
PACDEM$72M
38,000 ads
Saving Arizona PAC
PACGOPAZ$68M
34,000 ads
Most Expensive Races
Michigan Senate
Senate ยท MIArizona Senate
Senate ยท AZPennsylvania Senate
Senate ยท PAWisconsin Senate
Senate ยท WINevada Senate
Senate ยท NVGeorgia Governor
Governor ยท GAMontana Senate
Senate ยท MTOhio Senate
Senate ยท OHNorth Carolina Governor
Governor ยท NCTexas House (TX-34)
House ยท TXTop 10 States by Ad Spend
Political Advertising in America
Citizens United v. FEC (2010)
The Supreme Court ruled in Citizens United v. Federal Election Commission that the government cannot restrict independent expenditures for political communications by corporations, unions, and other associations. This landmark decision opened the floodgates for unlimited spending by outside groups, leading to the creation of Super PACs and a massive escalation in political advertising spending. Before Citizens United, total election cycle spending was around $3 billion; by 2020, it exceeded $14 billion.
FEC Disclosure Rules
The Federal Election Commission requires political committees to file regular reports disclosing their receipts and disbursements. Super PACs must disclose their donors. However, significant loopholes exist: 501(c)(4) "social welfare" organizations can spend on elections without disclosing their donors, and they can funnel money to Super PACs, creating layers of opacity. The FEC's 3-3 partisan split often prevents enforcement actions, effectively weakening disclosure requirements.
Dark Money
"Dark money" refers to political spending by nonprofit organizations that are not required to disclose their donors. These include 501(c)(4) social welfare organizations, 501(c)(6) trade associations, and some 501(c)(5) labor organizations. In the 2020 cycle, dark money groups spent over $1 billion. The true scale is likely much larger, as these organizations can transfer funds to Super PACs and other entities that do report spending, obscuring the original source of the money.
Issue Ads vs. Express Advocacy
Federal law distinguishes between express advocacy (ads that explicitly say "vote for" or "vote against" a candidate) and issue ads (ads that discuss policy issues and may mention candidates but stop short of explicit endorsement). Issue ads are subject to fewer disclosure requirements and restrictions, making them a popular vehicle for political spending that avoids FEC oversight. The line between the two is often razor-thin, with "issue ads" clearly designed to influence elections while technically only discussing policy.
527s vs. 501(c)(4)s
527 organizations (named after the IRS code section) are tax-exempt groups created to influence elections. They must disclose their donors to the IRS. Super PACs are a type of 527. By contrast, 501(c)(4) organizations are classified as "social welfare" groups. They can engage in limited political activity (typically less than 50% of their spending) without disclosing donors. This distinction is critical: a donor can give to a 501(c)(4), which then gives to a 527/Super PAC, effectively laundering the donor's identity from public filings. This is the primary mechanism behind "dark money" in American politics.
Data is illustrative and based on historical trends and projections. Actual FEC filings may differ. Sources include FEC.gov, OpenSecrets.org, and AdImpact political ad tracking.